Grocelle

Privacy Policy

Last updated: September 24, 2026

This Privacy Policy explains how Grocelle ("we", "us", the "app") handles your information. We built Grocelle to help you plan grocery trips and share lists — and we keep the data we collect to what the app actually needs to do that. We do not sell your data or use advertising trackers.

Grocelle is operated by Grocelle LLC (Colorado, USA).

Information you provide

How your data is stored

Account information, lists, and photos are stored on our behalf by Supabase, our backend and database provider, on secure cloud infrastructure. Some data (such as app preferences and a local copy of your lists) is also cached on your device so the app works smoothly and offline.

Photo & camera access

Grocelle requests access to your photo library and camera only so you can add a profile picture, attach a haul photo, or scan a receipt. Access is asked for at the moment you choose one of those actions. We do not browse or upload photos without your action.

Receipt scanning & AI processing

When you scan a receipt, the photo is sent to our server and passed to Anthropic (the company behind Claude), which reads the text and returns the list of items. This is the only feature that sends your content to a third-party processor, and it only happens when you choose to scan something.

If you'd rather not use it, simply don't scan a receipt; every other feature works without it.

What's public

If you publish a list to the Discover feed, that list — its title, items, tags, any attached photo, and your public profile (name, handle, picture) — becomes visible to other signed-in users, who can save or fork it. Anyone with a link you share can also view a published list on the web without an account. Lists you don't publish stay private to you, and you can delete a list at any time.

How we use your information

We do not sell your personal information, and we do not use third-party advertising SDKs.

Usage analytics

To understand which parts of Grocelle people actually use, the app records basic usage events — things like "a list was created" or "a filter was used", with counts rather than contents. Each event carries the event name, simple numbers (for example, how many items a list has), a random ID for your device and session, your account ID if you're signed in, the platform, and the app version.

Coupons & deals

Grocelle does not currently show coupons or deals. If we add them later, some links may earn us a commission — we'll update this section to name those partners before that happens, and we will not share your personal information with them.

Deleting your account

You can delete your account from Settings → Delete account. This permanently removes your account, your lists and items, your saves and follows, your uploaded photos, the feedback you've sent, and the usage events tied to your account from our systems.

Two things to know:

Your rights & data requests

You can ask us to:

If you live in California, the CCPA/CPRA gives you the right to know what personal information we collect and how we use it, to delete it, to correct it, and not to be discriminated against for using these rights. We do not sell or "share" personal information as those laws define it. If you live in the EU or UK, the GDPR gives you rights to access, correct, delete, restrict, or object to processing of your data, and to data portability; you can also complain to your local data protection authority.

To make any request, email support@grocelle.com from the address on your account. We may ask you to confirm it's you, and we'll respond within the time the law requires (usually 30–45 days).

Children

Grocelle is not directed to children under 13, and we do not knowingly collect their information.

Changes

We may update this policy; we'll revise the "Last updated" date above when we do.

Contact

Questions about your privacy? Email us at support@grocelle.com.